Video monetisation

Video monetisation is the process of earning revenue from your video content. This can take many forms such as pay-per-view access, subscriptions, in-video purchases, or sponsored content. Instead of simply sharing videos for free, monetisation allows you to turn viewership into a direct income stream.

Cinema8 supports several monetisation models, including interactive shoppable videos, ad integration via VAST/VPAID formats, and the ability to set up subscription-based or pay-per-view experiences. These options give you the flexibility to turn your video library into a revenue-generating asset whether you're selling training materials, premium content, or event access.

You can monetise video content on Cinema8 in multiple ways, giving you flexibility to match your business model. Cinema8 makes it easy to offer pay-per-view access for premium content, set up recurring subscriptions for your video library, and integrate VAST/VPAID ads. 

You can also add shoppable elements and interactive CTAs that let viewers purchase products or services directly inside your videos. With built-in analytics, you’ll see exactly how your monetisation strategy performs, so you can optimise campaigns and maximise revenue. Contact our team or book a demo to start monetising your video content today.

Ad-based video monetisation earns revenue by displaying third-party ads before, during, or after your videos. This model is often used on public platforms and is typically free for the viewer. However, it can interrupt the viewing experience and give you less control over branding and audience data.

Subscription-based monetisation, on the other hand, involves charging viewers a recurring fee to access your content. This model offers a more consistent revenue stream and creates a direct relationship with your audience, without relying on external advertisers.

Cinema8 supports both approaches. You can integrate ads using VAST or VPAID formats, or build your own subscription-based model with full control over content access, branding, and pricing. Get started today or contact our team for more personalised insights.

To monetise videos on your own website, you’ll need tools that let you control access, offer paid content, and track performance. This typically includes support for video paywalls, subscription models, advertising integrations, and shoppable video functionality, all without relying on third-party platforms.

Cinema8 provides built-in tools for video monetisation directly on your site. You can embed interactive videos with ad placements, offer pay-per-view or subscription access, and even create shoppable experiences with clickable product tags. All of this is handled within Cinema8’s platform, giving you full control over branding, pricing, and how your content is consumed. Contact our team or book a demo and we’ll help you boost your video-based revenue.

Cinema8 supports both pay-per-view and subscription-based monetisation models. You can offer individual videos for one-time purchase or create a recurring access model for ongoing content, such as training libraries or premium series.

These features are built into the platform, allowing you to monetise your videos without relying on third-party tools. You can also combine them with ad integrations or shoppable elements to create a complete revenue strategy.

Cinema8 is ISO 27001-certified, which means it meets internationally recognised standards for information security. This ensures that your content and viewer data are protected across the platform.

While Cinema8 does not include a native payment gateway, it supports video monetisation through subscription and pay-per-view models, along with seamless VPAID and VAST ad integration. This allows you to run secure, measurable ad campaigns and offer paid content while maintaining control over access.

If you need specific integration options or enhanced content protection, contact our team and they’ll help you find the right setup for your monetisation strategy.

A good video monetisation tool should give you clear insight into how your content performs and how revenue is generated. Key metrics include:

• Number of views and average watch time
• Completion rates for pay-per-view or gated content
• Click-through rates for interactive elements or shoppable items
• Revenue per video or per viewer
• Conversion rates from free views to paid access

Cinema8 provides detailed analytics to help you measure both viewer engagement and monetisation performance. Explore our plans and get started today.